Privacy Policy

Privacy Policy

Hi, thanks for visiting and welcome to our Privacy Policy.

First of all, we want you to know that we take your privacy seriously.

Here at we’re committed to maintaining the trust and confidence of our visitors to our site . We aren’t about selling, renting or trading email lists with other companies and business for marketing purposes. It’s just not what we do. However, it’s important to that you know our position on these sorts of things, so, we’ve created this Privacy Policy.

Featured in it are detailed examples of when and why we use personal information, how we use it and the limited conditions under which we may disclose it to others, and importantly, what we do to keep it secure. Don’t worry, it’s not as complicated (or as boring) as it sounds!

Who we are and how you can contact us

We’re you’re friendly neighbourhood You can find us at Floor Four, 1 Temple Way. Bristol, BS2 0BY.

The best way to get in touch though is by emailing us at [email protected]

Changes to this Policy

From time to time we may change this Privacy Policy and could do so at any time. You can tell when this policy was last reviewed by the data that is located at the bottom of this Privacy Policy.

All updates made are effective immediately. which we may give by any means, including, but not limited to, by posting a revised version of this Privacy Policy or other notice on the Website. It’s a good idea to review this Privacy Policy every so often to stay informed of changes that may affect you, as your continued use of the Website signifies your continuing consent to be bound by this Privacy Policy. Our electronically or otherwise properly stored copies of this Privacy Policy are each deemed to be the true, authentic, and actionable copy of the version of this Privacy Policy which were effective on each respective date you visited the Website.


Hopefully this all makes sense but if not or if you want any more information on anything we cover in this Privacy Policy then just send us an email at [email protected]

All good? Cool. Let’s begin.


What are cookies? *Insert obligatory and groan inducing joke about these cookies not being the chocolate chip kind*

Like most websites, uses to cookies to collect information. Cookies are small data files which are placed on your computer or other devices (like your smartphone or tablet) as you browse our website, they are used to ‘remember’ what your computer, phone or tablet accesses. Cookies are required for the effective operation of websites. They’re used to ensure our site is working properly as well as to tailor products, services and advertisements to you to ensure they’re as relevant as possible.

Information collected

Some cookies collect information about browsing and purchasing behaviour when you access via the same computer or device. The includes information about how you navigate around the Death site, the pages you’ve viewed as well as any products purchased. We don’t use cookies to collect or record information on your name, address or other personal contact details.

Google Analytics uses Google Analytics to better understand our customer interactions with our service and platform. This service collects standard log information and details of visitor patterns. We do this to find out things like, the number or people who visit certain parts of the site. We do this to help understand what our customers like and don’t like and so we can aim to personalise the experience to better suit our customers. This information is only processed in a way which does not identify anyone. We do not make and do not allow Google to make, any attempt to find out the identities of those visiting

What cookies are used on

_utma, _utmb, _utmc, _utmz (Google Analytics)

These cookies are used to collect information about how visitors use our site. We use the information to compile reports on how people use our service as well as to help us improve the site. The cookies collect anonymous information, including the number of visitors to the site, where visitors have come to the site from and the pages they have visited.

Online advertising platforms

We may occasionally use third party advertising platform providers such as Google to serve advertisements to you. These third parties may use information about your visits to this and other websites in order to provide you with advertising about products and services that may be of interest to you.

Sometimes we may provide information associated with you to specific third parties who operate other websites (such as social media platforms like Facebook) so that we can show you relevant adverts while you’re using those websites. This information will be protected so that you can only be identified if the third party already knows you – the information we provide only tells them that you’re a user.

You can configure your advertising preferences on social media such as Facebook, Twitter, Instagram or Pinterest by accessing your settings or preference options on the relevant platform. If you decide you don’t want to receive personalised advertising on any website you visit, you can usually opt out directly through the privacy policy of the particular website you are accessing.

Be aware though that disabling this personalisation of adverts through social platforms will not block ads that are displayed on the websites you visit; it will simply stop you receiving advertising that has been tailored to your interests. It’s also worth noting that this opt-out relies on a cookie, so if you wipe all your cookies then that website will no longer know that you have opted out. The same applies if you use a different internet browser, or use a new computer to access the internet.

What are cookies used for?

The main purposes for which cookies are used on are: –

1. For technical purposes essential to effective operation of our websites, particularly in relation to on-line transactions and site navigation.

2. For to market to you

3. To enable to monitor site interactions to verify the success of campaigns etc.

4. To enable meet its contractual obligations to make payments to third parties when a product is purchased by someone who has visited our website from a site operated by those parties.

How do I disable cookies?

If you want to disable cookies you need to change your website browser settings to reject cookies.  How you can do this will depend on the browser you use but here’s how to disable cookies for some of the most popular browsers:

For Google Chrome:

1. Choose Settings> Advanced

2. Under “Privacy and security,” click “Content settings”.

3. Click “Cookies”

For Safari:

1. Choose Preferences > Privacy

2. Click on “Remove all Website Data”

For Microsoft Internet Explorer:

1. Choose the menu “tools” then “Internet Options”

2. Click on the “privacy” tab

3. Select the setting the appropriate setting

For Firefox:

1. Choose the menu “tools” then “Options”

2. Click on the icon “privacy”

3. Find the menu “cookie” and select the relevant options

What happens if I disable cookies?

This depends on which cookies you disable, but generally the website may not operate properly if cookies are switched off.  If you only disable third party cookies, you will not be prevented from making purchases on our sites.  If you disable all cookies, you will be unable to complete a purchase on our sites.

What kinds of personal information we have and where we get it from

Name and contact details

This is basic personal data about you, and how to get in touch with you.

This information is usually provided directly by you, typically through our website, specifically the Farewell Wishes service.

Providing our website and our products and services to you

We use personal data to provide you with products and services through our website. This includes products and services such as:

    • Farewell Wishes and related services
  • Product comparison and eligibility services

Your rights in respect to the personal information we hold on you

In brief, your rights in regard to the personal information we hold on you are:

    • Access: You have a right to find out what personal data we hold about you, and certain other information such as how we are using it. You can see some of this information by visiting the “My Account” section of the website.
    • Withdrawal of consent: We rely on your consent to use your data and you have the right to withdraw that consent at any time. You can do this by contacting us directly by emailing [email protected]
  • Objection to direct marketing: You have the right to object to us using your personal data for direct marketing purposes. If you do this we will stop using it for those purposes.

Service providers

Where possible we will always aim to handle all interactions and services directly through however, from time to time we may work with some third parties to incorporate their services into our platform and service. Examples of this include:

    • Our database of personal data may be hosted by third parties on our behalf.
    • We use a third party email broadcasting service in order to send you service emails or SMS messages or (if you have agreed to receive them) marketing emails.
  • We use payment service providers if you buy any products directly though

These services and service providers aren’t be allowed to use your information for their own purposes or on behalf of other organisations, unless you agree otherwise.

How long do we keep this personal data?

We will keep your personal data for as long as you are a member and for a period of one year from when your account is closed. We keep this data during that extra period of time in case we need to respond to any enquiries from you (such as, if you have any questions about a service or experience you’ve had while a customer) or from any regulators. We may keep anonymised data for a longer period of time for analysis purposes.

Accessing your data and making changes

Under GDPR you have the right to access, amend and even delete (if you really want to!) any of the personal data that we hold on you. Please be aware that we aren’t big enough to have a data protection officer (yet). So, in the meantime, just ping us over an email at [email protected] and we’ll get back to you.

Business transfers

If we sell our business to a third party, or go through a corporate reorganisation, we will transfer personal data to the company that acquires the business.


We may sometimes need to pass personal data to a regulator such as the Information Commissioner’s Office.

We will review this Privacy Notice periodically with the next review due in 2019

This Privacy Notice was last reviewed on 24/05/18